Francisco Simplicio won the Grand Prize at the 1929 Barcelona Exposition. (Exposición Internacional de Barcelona 1929)
Both the photo and text are from the "La Ilustración ibero-americana" magazine, December 1929 issue:
"In the artistic cabinet window, this gentleman presents his renowned instruments, that are the favorites of all good guitarists, as is shown having been adopted by the great artists Emilio Pujol and Matilde Cuevas, who on the 22nd of last November gave a special concert in the Sala Mozart with guitars by this most intelligent constructor. As well as the distinguished maestro Miguel Llobet also prefers them, who has adopted it, subscribed and autographed extolling its excellent qualities of sonority, by which it has been the indispensable guitar of all the virtuosos of the entire world."